Marketing and recruiting volunteers

While the needs of organizations will differ, the basic steps involved in volunteer recruitment remain essentially the same. Organization must be sure to: identify volunteer and agency needs; create clear volunteer job descriptions; define target volunteer groups; develop a timeline;...

Tricks-of-the-trade: Revamp your recruitment message

"Eat at Joe's Café - We have food we need to sell!" Sound tempting? I didn't think so. Yet easily 90% of all volunteer recruitment ads read much the same way. Their authors focus on what their organizations need rather...

Recruiting volunteers for hard-to-fill positions

We've all been there. We've inherited a program with a ragtag collection of volunteer positions, some based on old expectations of volunteers, some poorly thought out, some created to address a single need that no longer presses, some simply unpleasant...
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