Are we building legacy programs that can hold complexity?
You might not know this about me, but I’m a muller. I like time to turn things over in my brain and noodle on what it all means. And that’s […]
The 2025 Canadian Direct Mail Benchmarks report
With Canada Post and CUPW continuing their negotiations, many of us fundraisers are having flashbacks to 2024 year-end, when an unexpected postal strike derailed months of work. What happened next
Have you had a chance to download and dig into Direct Mail Benchmarks 2024 yet?
Released in May, this all-Canadian report unpacks how direct mail fundraising programs performed last year, thanks to the amazing charities who share their results with us! If you’ve been wondering
How to turn a new donor into a loyal donor
Donor appreciation tips specifically for new donors.
Fundraising
The beginner’s guide to list hygiene
Working on your New Year's resolutions? Don't forget cleaning up your donor lists!
Fundraising, Individual Giving, Marketing & Communications, Online Giving
The building blocks for a balanced email fundraising program
These four types of email campaigns will help you lay the foundation for a successful email program.
