Year-end giving 2026: A practical playbook to raise more before December 31

For many nonprofits, the final quarter of the year is the Super Bowl of fundraising. Studies consistently find that a large share of annual giving, often between 17 and 33 percent, arrives in December, and the last few days of...

GivingTuesday to Year-End: The Integrated Campaign Playbook to Acquire, Convert, and Grow Donors

Original Broadcast Date: August 27, 2026 Summary: This practical webinar walks through a campaign framework to help nonprofits turn GivingTuesday momentum into a cohesive year-end program. We will cover how to align your offer, messaging, and channel plan across email,...

How AI is shaping fundraising and why connection still matters

As we speak with organizations, attend conferences, and read sector news, there is a common theme that continues to come up: artificial intelligence (AI). And yet, behind the enthusiasm, there is something else happening in the sector. People are starting to...

GivingTuesday is the kickoff. Year-end is the campaign.

Interested in learning more? We have partnered with Raisely to host a free webinar. Register now! GivingTuesday can create a valuable spike in attention, generosity, and donor acquisition. But radical candor: the biggest opportunity is not the day itself. It is what happens...

What comes after donor-centred fundraising?

The fundraising sector has been on a journey — and if you’ve been in this work for any length of time, you’ve felt every shift along the way. From organizational-centred to donor-centred to community-centred, each fundraising framework has moved us...

Why small nonprofits end up rebuilding their work

Across the nonprofit sector, one pattern shows up again and again. Small teams are not limited by a lack of commitment. They are limited by the amount of time they spend recreating processes and rebuilding their work from scratch. When the...

The first seven seconds: How donor psychology decides whether people give

A donor decides whether to engage with your nonprofit in under seven seconds, long before they read your impact report. That decision is shaped by emotional cues, visual clarity, and tone, not logic. Timing raises the stakes: nearly 30% of...

The paradox of transparency: Communicating donor fund allocation in contemporary nonprofit organizations

Transparency has become one of the defining imperatives of contemporary nonprofit governance. Across Canada and internationally, donors increasingly expect organizations not only to demonstrate measurable social impact but also to provide sophisticated explanations of how contributed resources are allocated, managed, and translated into...

The donor retention shortcut you haven’t set up yet

Most nonprofits don’t have a dedicated fundraising team. The Executive Director finds themselves delivering programs, organizing board meetings, launching fundraisers and posting on social media. Stewardship, the act of nurturing your donors after the gift, keeps falling to the bottom of the to-do list. ...

Beyond “can AI write direct mail?”: The question we should be asking

For the past few years, I’ve watched various consultants, freelance writers and fundraisers dipping their toes into ChatGPT to write fundraising copy. They wonder if this tool will do the work better, faster, more efficiently – or if it can...
Scroll to Top