New results from the 2011 International Gift Planning Survey

In October 2010, CharityVillage® and Give Green Canada jointly launched a survey to gather information about a subject in dire need of more data: bequest opportunities for the international charitable sector. More than nine hundred people partook in the survey,...

Furthering the arts with strategic partnerships: Luminato and The New Yorker magazine

Summer's here, and as the song says, the time is right for dancing in the streets. It's also right for just about every other type of creative endeavour, and that's because the arts-festival season is kicking into high gear. This...

Connecting with the wired wealthy

There's an attitude out there that online fundraising hasn't quite arrived yet in Canada. Almost every nonprofit does it, but most just don't devote much in the way of time or resources to it. I have met many traditional fundraisers...

Why run when you can walk? The evolution of walkathons

In 1953, Ramón Rivero took to the streets in Puerto Rico. As the main participant and organizer for the first-known walkathon, Rivero walked 80 miles from San Juan to Ponce and raised the equivalent of $85,000 for the Puerto Rican...

Fundraising Q&A: What should I include in my annual report?

What should I include in our charity's annual report? While the name "annual report" seems self-explanatory, let me just clarify. Corporations (for-profit businesses) need to report to their shareholders annually and outline the preceding year's activities, whereas Canadian charities don't...

Picture perfect: 10 tips for taking great photos

High quality photographs can help nonprofit organizations bring their stories to life in a way that engages supporters, builds relationships and improves lives. But sourcing great photos can be challenging. Few nonprofits have professional photographers on staff or dedicated budgets...

Ten keys to working with corporations – without selling your soul

The idea of seeking corporate support for your nonprofit sometimes incites a crisis of confidence or a crisis of conscience. "Nonprofits often don't approach corporations because they're afraid they can't. Or they worry that if they do get the support,...

Seven ideas to engage prospects

Providing prospects with a wide variety of engagement opportunities is critical to stemming leaks once they reach the cultivation stage of the development cycle. Here is a summary of some broad themes as well as some concrete examples of engagement...

Five characteristics of a healthy prospect pipeline

Ask any good fundraiser why it is important for an organization to maintain a healthy pipeline of prospects and they will basically give you the same answer. While the words may be different, the key theme is that as a...

Fundraising Q&A: How effective are your special events?

Our charity spends a lot of time and energy on special events that don't raise much money. How do we assess their effectiveness? Considering how exhausting special events can be, it's a good plan to evaluate your efforts. Generally speaking,...
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