Everyone (especially small organizations) LOVES monthly giving. It’s the instant pot of the fundraising world. In this episode, Ashleigh Saith, Annual Programs Manager at Holland Bloorview Rehabilitation Hospital Foundation, breaks down why you should invest in monthly giving and gives...
Donor love is an area where small nonprofits can actually stand out and be exceptional. But what is it exactly, what does this look like in practice, and why is it important? In this episode, Jen Love, a partner at...
Didn’t you love it when you were little and your mom or dad read you bedtime stories? Are there movies or novels that have carved a niche in your heart as deeply meaningful to you? Do you love carrying on...
Stories are the backbone of good fundraising and critical to small organizations. We often hear how important stories are, but not how to craft good ones. After all, there is a difference! Vanessa Chase Lockshin, storytelling guru, breaks it all...
In one corner we have fundraising experts who say that what’s needed is just two more appeal letters, while in the other corner, we have experts who say we’ve got to reduce the volume of mail donors receive. As fun...
Most people who donate to charity want to be thanked. They also want to receive some kind of recognition. And eventually, more often than not, they want to hear about the impact of their gift. While these three steps –...
NOTE: Want to learn about easy-to-implement, cost-effective donor stewardship strategies? We partnered with Vanessa Chase for a free webinar on May 7, 2015. The recording is available here: Budget Friendly Ideas for Donor Stewardship. Most nonprofits are facing a similar problem...
Etiquette guru Emily Post might advise that it’s never wrong to send a written thank you, but a surprising number of nonprofits and charities forget this simple courtesy — or do it badly — without recognizing the consequence to the...
Ah, The Raiser’s Edge - that pillar of software that commands our fundraising lives. For most of us, the mere mention of it can send us into panic mode, triggering a grimace of frustration, anger or despair. Heralded for its...
Start by listening Almost a decade ago, my colleagues at Good Works and I conducted the first-ever quantitative research study of direct mail donors in Canada. We surveyed 500 Canadian direct mail donors who had made two or more gifts...
