Why your nonprofit needs a brand strategy (even if you think you don’t)
When nonprofit leaders talk about branding, there’s often a pause, followed by a polite smile and something like, “We’re not really a brand. We’re a cause.” In many ways, it’s
Rethinking the donor journey: How to build a donor journey that doesn’t feel like a sales funnel
Most nonprofits don’t think of their donors as “leads” the way that businesses do. They aim to treat their donors with care and respect, and reflect that in their donor
Grant writing in a digital age: Leveraging technology for better proposals
Grant writing has always been challenging, but has become easier over the years thanks to modern technology. With tools at our disposal to improve our time and task management, research
Grant writing dos and don’ts
Writing grants is a highly sought-after skill in many nonprofits, and can be overwhelming for those just getting started. Grant writing requires a strategic approach to knowledge and demands more
Storytelling with social media: Amplifying your nonprofit’s impact
The abandoned dog that found his forever home, the woman who was able receive treatment and is now cancer-free, the mother and children fleeing abuse who accessed clothing and shelter,
