Five questions you must ask before staging a peer-to-peer fundraising event

Whether you manage a peer-to-peer fundraising walk, run, ride, swim or other physical program, it is critical that you give your supporters a positive experience. Make them happy and you are laying the groundwork for growth next year. Disappoint them...

How Canadian peer-to-peer fundraising programs are finding success even amidst falling revenues

Like many longstanding peer-to-peer campaigns, the MS Society of Canada’s MS Walk series has been trending downward since its heyday in the late 2000s. As peer-to-peer fundraising has matured, legacy events such as MS Walk are seeing their revenues get...

Legacy Giving: How to attract the right prospects

Want to learn more about how to attract the right prospects to your legacy giving program? We've partnered with the author for a free webinar on July 25. Everyone who registers gets a copy of the full recording, even if...

Five ways to improve your storytelling results in 2016

Does your nonprofit have ambitious goals for 2016? Is telling more stories one of them? Many organizations are trying to figure out how to tell stories about their organization and (ideally) raise money with the stories they tell. This goal...

Preparing for a successful major gift request: Effective cultivation

NOTE: Want to learn more about how to prepare for a major gift request? We partnered with Anne Melanson and Carolyn Marshall from Bloom Non Profit Consulting Group for a free webinar on December 10, 2015. Register here: How to...

Grassroots giving goes mainstream: Popular giving circles are sweeping across the country

There’s a new form of grassroots giving that is taking Canada’s charitable sector by storm. Here’s how it works: Gather 100 people four times a year, with every person committing $100 per meeting. Each meeting lasts no longer than one...

Why you must become your donor

How do you acquire more donors, raise more money, and improve your retention rate in one fell swoop? It might seem like an impossible task, but there’s a simple secret to making it happen: To get and keep a donor,...

Proposed tax changes could be catnip for big donors

The last federal budget had some big news for the charity sector in the form of a proposed rule change about donating the proceeds of shares and real estate. Unfortunately, this rule change has been severely under-reported on. This is...

Donating art to charity: What are the tax incentives?

Some works of art may hold personal or emotional value for the owner but some artwork has cultural significance to Canadians. For this reason, the Canadian government has established the Canadian Cultural Property Export Review Board (the “Board”) to certify...
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