It probably comes as no surprise to many of you that online giving is growing. What may be surprising, however, is that the very wealthy (a reported 1% of donors that are responsible for 32% of nonprofits’ annual gifts) are...
Your success at online fundraising depends on four words. If you want to acquire members and donors, raise funds and encourage others to advocate for your cause, these four words must appear on your website. Subscribe The secret to Internet...
E-mail is fast becoming an integrated part of fundraising programs. On average, Canadians receive six permission-based e-mails a week. Seeking and obtaining permission is the starting point for any successful e-mail fundraising campaign. Permission should be obtained before sending out...
Communication technology is rapidly advancing, bringing with it more and more consumers who choose to shop and conduct their business online. Statistics show that almost half of all Canadians now use the Internet and more than 3 million have purchased...
