In the ultra-competitive world of charitable enterprise, the communications quest for donor dollars often takes a path that circumvents focus on the pocketbook and instead appeals to the area just behind the breast pocket: the heart. Getting your attention Sandy...
On the surface, the difference between a corporate and an individual gift might seem quite negligible. However, it is important for charities to be aware of the differences between these two types of gifts so that they can ensure they...
The most valuable thing in direct mail fundraising isn't your donors, but your donor data. Your building could burn down this afternoon, and all your staff could quit, and you'd still be able to recover if your donor data remained...
One of the most popular forms of a planned gift is a charitable bequest. But often charities don't fully understand the legalities involved in accepting a bequest. In this installment of our miniseries about the legal side of planned giving,...
My organization funds a charity to carry out programs that serve both our missions. We have been giving core support plus project funding, some of it multi-year, for about ten years now. Our priorities have changed and their programs are...
Planned (or deferred) giving can be an excellent way to donate to charity, but not everyone understands the many options available to them...and that includes the charities! In this installment of our miniseries about the legal side of planned giving,...
On February 14th, an impactful Valentine’s Day card arrived in the mailboxes of a group of unsuspecting donors. So impactful, in fact, that its sender, Ottawa-based SuzukiMusic - a nonprofit dedicated to promoting the musical education of children using the...
In a world defined by endless flux and expansion, where the only constant is change - and more change - globalization has flattened the boundaries between “us and them”, levelling the diverse playing field in which we operate. This, of...
Our grant application reflected our best estimates for results and expenses. Take-up was well below our expectations and, therefore, our costs were a lot lower too. But we developed a related program that achieved similar outcomes, sort of, and used...
Contradictory to their duties and obligations to the organization, some staff and volunteers actually avoid soliciting major gifts. Of course, we all know they do it with the best of intentions, hoping to save someone the embarrassment they believe would...
