The $84 trillion shift: What nonprofits need to know about the next generation of donors

Interested in learning more? We have partnered with Keela and Raisely to host a free webinar. Register now! Over the next 20 years, $84 trillion in wealth will move from Baby Boomers to Gen X, Millennials, and younger generations. Of that, an estimated...

Small donor signals that support your fundraising

It’s common for organizations to collect useful information without realizing it. They have names, past donations, event attendance, volunteer history, and other details, but this information often sits in different places. Furthermore, when data isn’t reviewed together, it’s harder to see what supports your fundraising, and decisions can feel...

The great wealth transfer is already underway. Here’s how nonprofits can capture their share.

Interested in learning more? We have partnered with Raisely to host a free webinar. Register now! Over the next 20 years, an estimated $84 trillion in wealth will transfer from Baby Boomers to Gen X, Millennials, and younger generations. Of...

Diversification is the new sustainability: Rethinking funding in today’s nonprofit sector

Over the past several years, nonprofit leaders across Canada have been navigating a funding environment that is becoming increasingly complex and competitive. Government priorities shift, grant programs evolve, and foundations refine their funding strategies. At the same time, more organizations are competing...

5 fundraising mistakes that are costing you donations

While fundraising is not the core work of nonprofits and charities, it is vital when it comes to securing long-term funds to support your mission. Many organizations have access to staff and volunteers with deep expertise in their field, whether that be...

Donation form best practices: What 33,000+ campaigns tell us about what actually works in 2026

Interested in learning more? We have partnered with Keela and Raisely to host a free webinar. Register now! Most nonprofits treat their donation form as a final step in the donor journey. The data suggests it's become a bottleneck. After...

Strengthening a successful second calling in fundraising with CFRE

Image: Faculty of Science at the University of Windsor Ottenbrite Lecture Series (L-R: Dean of Science, Proffesor Claudio Verani; Gemma Grey-Hall, CFRE; Shelley Ottenbrite; Dave Ottenbrite; Ruth Ottenbrite; Mark Ottenbrite; and guest Lecturer Proffesor Christa Brousseau).  With nearly 15 years of experience in...

Donor acquisition is no longer the fundraising bottleneck—retention is

The era of passive growth is over In the past, nonprofits relied heavily on donor acquisition to fuel their fundraising engines. But in 2025, the data shows a clear pivot: donor acquisition is no longer the primary growth driver. Instead,...

Fundraising Essentials for New Organizations: How to Build a Realistic Fundraising Strategy

Original Broadcast Date: February 12, 2026 Summary: Establishing a new organization, whether it’s a charity or a nonprofit, can be incredibly exciting. Your team is likely full of passion, and eager to make a real difference in the community. But...

From spreadsheet to strategy: What your donor data is trying to tell you

Interested in learning more? We have partnered with Story Point Consulting to host a free webinar. Register now! Imagine this: You have just stepped into a new role, maybe you are new to the organization, or new to fundraising altogether. You are preparing...
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