In 2020, the CAGP Foundation released research on legacy giving in Canada. We examined the habits and beliefs of Canadians around legacy giving. We polled those who had already left a charitable gift in their Will, those intending to, and...
Original Broadcast Date: May 14, 2026 Summary: Over the next 20 years, $84 trillion will shift from Baby Boomers to younger generations, with $12 to $15 trillion expected to flow directly to nonprofits. Most organizations aren't positioned to capture it....
Interested in learning more? We have partnered with Keela and Raisely to host a free webinar. Register now! Over the next 20 years, $84 trillion in wealth will move from Baby Boomers to Gen X, Millennials, and younger generations. Of that, an estimated...
It’s common for organizations to collect useful information without realizing it. They have names, past donations, event attendance, volunteer history, and other details, but this information often sits in different places. Furthermore, when data isn’t reviewed together, it’s harder to see what supports your fundraising, and decisions can feel...
Interested in learning more? We have partnered with Raisely to host a free webinar. Register now! Over the next 20 years, an estimated $84 trillion in wealth will transfer from Baby Boomers to Gen X, Millennials, and younger generations. Of...
Over the past several years, nonprofit leaders across Canada have been navigating a funding environment that is becoming increasingly complex and competitive. Government priorities shift, grant programs evolve, and foundations refine their funding strategies. At the same time, more organizations are competing...
While fundraising is not the core work of nonprofits and charities, it is vital when it comes to securing long-term funds to support your mission. Many organizations have access to staff and volunteers with deep expertise in their field, whether that be...
Interested in learning more? We have partnered with Keela and Raisely to host a free webinar. Register now! Most nonprofits treat their donation form as a final step in the donor journey. The data suggests it's become a bottleneck. After...
Image: Faculty of Science at the University of Windsor Ottenbrite Lecture Series (L-R: Dean of Science, Proffesor Claudio Verani; Gemma Grey-Hall, CFRE; Shelley Ottenbrite; Dave Ottenbrite; Ruth Ottenbrite; Mark Ottenbrite; and guest Lecturer Proffesor Christa Brousseau). With nearly 15 years of experience in...
The era of passive growth is over In the past, nonprofits relied heavily on donor acquisition to fuel their fundraising engines. But in 2025, the data shows a clear pivot: donor acquisition is no longer the primary growth driver. Instead,...
