In a 2011 survey of top 200 charities, as identified by Forbes, 97% report having a Facebook presence, 96% a Twitter account and 92% are using YouTube. But, as any community manager knows, Facebook and Pinterest are not a panacea...
This is the first in a series of four articles that explain how to attract and manage marketing professional volunteers. Professional volunteers versus volunteer consultants If your image of a professional volunteer is a someone who approached you for personal...
Before we get started, rid yourself of any preconceived notions of what you think Tumblr is all about. Start fresh. Resist the urge to assume it is just the place where teenagers post pictures of their brunches or that site...
Back in my grad school days, I was in a seminar called ‘Public Intellectuals, Institutional Critique’ where, among many other things, we grappled with the embrace of all things “excellence” in the academy. As I delve deeper into my work...
If volunteers mobilized through social media can make a difference in who gets elected as president of the United States, surely any nonprofit organization looking to be effective has to look at all the ways social media can be used...
If you think you’ll attract (and keep) the attention of youth at your next event with the promise of free pizza - think again. While youth engagement is an important endeavor for many organizations, all too often activities and events...
“We’re creative. We’re gonna sit at our desks typing while the walls fall down around us. Because we’re the least important, most important thing there is.” Those were Don Draper’s words during an uncharacteristically cynical moment in the hit series...
Picket signs, megaphones, and a lot of people shouting in unity at the top of their lungs – from this image alone the most obvious benefit of protesting is evident: it increases the visibility of a cause and raises awareness....
Leveraging funds. Capacity-building. Community-driven action. Enabling populations. Collaboration. Participatory action. Anti-oppression. Just some examples of a multitude of terms regularly thrown around by professionals in the nonprofit sector, these buzzwords can be reasonably categorized as industry speak, or just plain...
It may be hard to believe but December has quickly come upon us bringing with it holiday parties, winter parkas, snowy sidewalks and a sudden upsurge in sales of hot chocolate. At CharityVillage, the arrival of December means one more...

