We've seen many different fundraising campaigns in Canada over the last few years – Giving Tuesday, the Ice bucket Challenge, and others - which capitalize on a propensity for donors to buy into unique, disruptive giving opportunities for their favourite...
If you use social media, chances are that you've been asked to sign a petition in support of a cause, a political candidate or the passage of a law. Often, the petitions that get the most attention and signatures are...
Today’s media industry is constantly in flux, with 24-hour news cycles demanding journalists keep to tight deadlines. What’s more, Canadian media has experienced a ‘slimming’ in recent years, with Rogers, Bell Media and Postmedia Network all experiencing redundancies. This landscape...
Want to learn more on this topic? We partnered with the author for a free CharityVillage webinar on May 19, 2016. Click here to watch the full recording. Does your board talk more about controlling costs and less about generating...
How easy is it for you to find a story to tell? Whenever I talk to nonprofit professionals about storytelling, the thing that consistently stops many of them from telling stories is finding stories to tell. This is especially true...
Putting on an awards gala, orchestrating a day-long river cleanup or coordinating a shelter adoption event are just a few examples of critical nonprofit work that relies on a lot of volunteers to be a success. Yet these marquee events,...
There’s a story about two masons at work. When asked what they were doing, the first mason replied, “I’m laying bricks,” and the second said, “I’m building a cathedral.” Similarly, Kate (not her real name) had two recent encounters with...
Yes, I know what you’re thinking - not another broad stroked article about the Millennial generation. Bear with me for a moment though, because this simple insight could be critical to the future of your social enterprise. Millennials will make...
I am a volunteer, and I am a donor. I donate to Christopher and Dana Reeve’s charity for spinal cord injury and research. Why? Because my father has a spinal cord injury. See the connection? It’s personal for me, which...
Over the last few years, a number of people in the nonprofit sector have started to question how the sector has always operated, wondering if things could be done differently. Some are even trying entirely new approaches to typical nonprofit...

