Sponsorship and cause marketing are essential components of any corporate fundraising strategy. If you aren’t doing sponsorship and cause marketing as part of your fundraising plan, you should be! The small shop, defined as less than three fundraisers or under...
Soon after the 2015 federal election, it became clear that it was no longer a question of if Syrian refugees would be coming to Canada, but when and how many. The fact that this would be the largest refugee resettlement...
NOTE: Want to learn more about how to prepare for a major gift request? We partnered with Anne Melanson and Carolyn Marshall from Bloom Non Profit Consulting Group for a free webinar on December 10, 2015. Register here: How to...
What is GivingTuesday? Most people know about Black Friday and Cyber Monday...but GivingTuesday was celebrated last week on December 1, 2015. It is a new Canadian movement for giving and volunteering, taking place each year after Cyber Monday. The “Opening...
Way back in 2011, we launched a little Twitter campaign that we called #SpiritofGiving. Every day we tweeted an idea for a random act of kindness, encouraging people from all corners of the country to do something that would brighten...
There’s a new form of grassroots giving that is taking Canada’s charitable sector by storm. Here’s how it works: Gather 100 people four times a year, with every person committing $100 per meeting. Each meeting lasts no longer than one...
Before 24-year-old Stephanie Wood heads to Australia in February to begin her medical studies, she needs to oversee an important responsibility: co-chairing the 5G Fund: Accelerate granting committee. An initiative of the Lawson Foundation, the 5G Fund is specifically designed...
How do you acquire more donors, raise more money, and improve your retention rate in one fell swoop? It might seem like an impossible task, but there’s a simple secret to making it happen: To get and keep a donor,...
The last federal budget had some big news for the charity sector in the form of a proposed rule change about donating the proceeds of shares and real estate. Unfortunately, this rule change has been severely under-reported on. This is...
In part one and two of this three part series we covered how to increase sponsorship revenue, how to build a solid sponsorship package and how to get the meeting (and the second meeting!). So what else could there be?...
