Fundraising letter response rates

Direct mail fundraising is a numbers game. A game that changes all the time. Who could have predicted the advent of online giving? Or the popularity of sweepstakes? Or the rise of a generation of young donors whose primary method...

Getting them to give for tomorrow – today

In the book, Fundraising for Nonprofit Groups, fundraisers Joyce Young, Ken Wyman, and John Swaigen offer what is probably one of the most direct and easiest to understand definitions of planned giving: "If a person gives you money now that...

Governance Q&A: The ethics of employees donating to employers

The director of development at the charity where I work wants to be able to tell foundations that 100% of the board and staff make a donation every year. I agree that the board members should donate, but can donating...

Where Teambuilding meets Philanthropy

I work for a company that is looking into setting up and running a philanthropic team-building event. I was wondering if you had any ideas for fundraising events that would be team-building and philanthropic? As a company, you need to...

Do you need event cancellation insurance?

What is event insurance and what kind of protection does it offer? Event cancellation insurance is a specialized insurance and not offered through all insurance companies at this time. Two insurance companies in Canada that do offer event cancellation coverage...

Governance Q&A: Is it ethical for a company to make a profit from a relationship with a charity?

Is it ethical for a company to make a profit from a relationship with a charity? It absolutely is - unless the company tries to count the same support as philanthropy. If a company wants a tax receipt, it must...

The advantages of having your own photographer at your event

If we invited the media to our event do we still need to go through the expense of hiring a professional photographer or can staff take any additional shots? Having your own professional photographer at your event is advisable for...

Capital gains tax: The continuing fight

Thirty-four years ago a government worried about recessions and revenue streams saddled the Canadian public with a new tax. Charities, community organizations, and individuals have been paying ever since. The Canadian Capital Gains Tax came into existence in 1971 with...

How to keep your annual fundraiser fresh every year

Recently, I started a new job as a communications officer with a nonprofit environmental organization. For the past several years, the organization has hosted an annual paddling event to raise funds for one of their ecological properties. Over the years,...

When is a Gift Really a Gift?

Considering the Income Tax Act devotes quite a bit of attention to the issue of gifts, it is perhaps surprising that there is no definition of gift or the act of giving or receiving a gift in the Act. In...
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