Abstract Within the context of social entrepreneurialism, non-traditional charitable sources of revenue may be categorized as follows: Corporate Strategic Giving with funding and resources seen as an investment to achieve corporate business aims (cause-related marketing, co-branding and sponsorship). Venture Philanthropy,...
Most charities live with two basic types of fundraising: a current ongoing campaign to satisfy this year's operating requirements, and (hopefully) an endowment and gift planning program for future needs. Speaking to a recent meeting of the Greater Toronto Chapter...
As presently practiced by such charities as the University of Toronto, Mount Sinai Hospital Foundation, and the United Church of Canada, the charitable remainder trust is a deceptively simple and relatively new financial instrument which may be more complex than...
Proposals that appeal will speak to the real needs of the requesting organization and the interests of the potential funder, and will be based on a complete review of the funder's printed and published materials, if any. They should also...
Virtually every area of professional development - the philanthropic environment, communications, fundraising and staff development - involves the use of strategic planning, and engaging in proper planning offers a number of benefits. Participants at a recent Fund Raising Congress session...
This article was originally published in Canadian FundRaiser Here are 12 ways you can make more money from direct mail. Many organizations have put these money-making methods to work successfully. While not every suggestion will work for your organization, at...
Most public interest groups, nonprofits and local election campaigns do no polling research whatever. And by not doing so they're missing a major opportunity to strengthen their work cost-effectively . In commercial marketing or larger election campaigns, defining a strategy...
There are three main reasons why charities establish foundations: to create a new home for the annual fund; to establish an endowment; and/or to segregate funds. Speaking at the recent Infonex Conference, Charitable Organizations in the 1990s: Efficient Management &...
While consultants bring an important expertise to organizations, many firms are finding it difficult to adjust to their changing roles, the changing needs, and the changing times. No longer relegated to on-site assistance, primarily raising money for bricks and mortar,...
1. Your corporate image - Does your organization have the appearance of stability? Does the Board help give the organization the appearance of permanence. Are there areas that need to be strengthened? What are the current situations that may cause...
