I'm sure you've heard the popular line, "Enough about me. So, what you do think about me?" No doubt, it is one of the quintessential self-centred lines of our time. How many of us have been in conversation with someone...
One of my favourite quotes, and one that I use often to illustrate the power of story, is from Andy Goodman's work Storytelling as Best Practice. "Even if you have reams of evidence on your side, remember: numbers numb, jargon...
The key to growth for many associations and nonprofits is the growth of their membership. Each year the membership grows but also there can be a drop due to attrition, making it even more important to attract new members. The...
There was a time when all a nonprofit needed was a cause, a simple campaign, some volunteers, a desk - and a lot of passion. Limited resources didn't necessarily impede an organization from reaching its target audience, promoting its mission...
You may have already seen them, those lumbering juggernauts of the Canadian political jungle. They rumble through your community in buses and car convoys advertising "Paul Martin's Liberals" or "Harper All The Way!" Yes, the 2006 election campaign has begun...
We are living in the information age. It is an era marked by 24-hour news stations, flooded e-mail boxes and satellites that feed our constant and insatiable appetites for more and more bytes of sound, images and data. In this...
Your organization's leadership supports your plan to survey members; regrettably your financial position does not allow you to pay an expert consultant to help you. This article provides ideas for you to consider as you set out to conduct your...
"The goal of a Canadian Housing Framework is simple, yet fundamental: to ensure that all Canadians, regardless of circumstance, have a safe, affordable place to call home." - The Honourable Joe Fontana, Minister of Labour and Housing, 2005 In...
If we think about some of the most cherished friendships in our lives, we discover that much of their resiliency emanates from their consistent ability to embrace change. They provide us with growth because of their openness to change, and...
Developing a brand for your organization is about finding the essence of the story of who you want to be. Brand development is a future-looking exercise at its very core. It is informed by our past and shaped by where...
